Public Reports
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What Ukrainians hope for in 2026 and how the war is changing holiday traditionsJanuary 2026What are Ukrainians hoping for in 2026, and how is the war changing holiday traditions in Ukraine? -
Wartime survey of Ukrainian society / thirteenth waveDecember 2025Ukrainians Seek a Sustainable Peace and Do Not Believe in a Quick End to the War -
How Ukrainians feel in the 4th year of war and how they copeDecember 2025Special survey for the 18' People Management Conference -
Consumer pragmatism: how war has changed our consumption habitsDecember 2025Special survey in partnership with Vogue Ukraine -
In a new light: Gradus presented its new identity and positioningDecember 2025The rebranding included an updated identity and a new positioning , created in collaboration with Netpeak Agency -
Ukrainians view Trump’s peace plan as unworkableNovember 2025A special survey shows that Ukrainians are skeptical and don't accept 28 points of Trump's peace plan. -
Digital ethnography of Ukrainians 2025November 2025What does everyday life look like for Ukrainians in 2025? -
Ukraine 2035: strengths, vulnerabilities, and potentialNovember 2025Special survey for the 10th Deloitte Ukraine “Conductors of Change” Forum -
Research on media consumption in UkraineNovember 2025Media Consumption Under the Microscope: Ukrainians Spend More Time in Messengers Than in Front of the TV -
How has the war changed Ukrainians' eating habits?October 2025Special survey for the New Food Summit 2025 -
Portrait of a Ukrainian rural woman during the warOctober 2025Special research for the International Rural Women's Day -
34th Anniversary of Independence: How Do Citizens See Ukraine?August 2025Special survey for the Independence Day 2025